5 Top Tips for Perfecting your HubSpot CV
If you’re applying for a HubSpot role, whether it’s as a HubSpot Consultant, Marketing Automation Specialist, CRM Manager, or Sales Enablement Expert, your CV needs to showcase your technical expertise and experience with the platform.
This guide will help you write a HubSpot CV that's guaranteed to get you noticed.
Personal Statement matters
Your personal statement should be at the top of your CV, use this to your advantage as this is the first thing employers see. Make it count!
Highlight your HubSpot expertise (e.g, CRM management, inbound marketing, automation).
Showcase your impact in previous roles. What have you done specifically in previous roles, and what has the outcome been? (e.g, "Implemented marketing Hub, which increased lead conversion by 20%").
Align with the job description—this doesn’t have to be exactly the same, BUT, use relevant elements from the listing to showcase your relevance to the role.
Choose the Right Format
The structure of your CV also matters. Choose a format that reads well, and clearly and concisely highlights your skills, experience, and industry knowledge:
Reverse Chronological order: Showcase your work experience in HubSpot related roles, with dates.
Make your skills relevant: If you’re transitioning into a HubSpot role from another field, relay in your CV how your skills can transition into HubSpot jobs.
Hybrid CV: A mix of both, perfect if you have a combination of technical skills and leadership experience.
Make sure your CV is clean and well organised. With the rise of AI, it needs to be easy to read for humans and AI software.
Showcase Your HubSpot Skills
Your technical skills should be the clearest of them all. Showcase your HubSpot specific expertise:
HubSpot Technical Skills:
- CRM management
- HubSpot Sales Hub, Marketing Hub, Service Hub
- Workflow automation and lead nurturing
- Email marketing and campaign management
- SEO and content strategy using HubSpot tools
- HubSpot reporting and analytics
- Integration with third-party platforms (Salesforce, Dynamics etc.)
Other Relevant Skills:
- Understanding inbound marketing strategy
- Sales enablement and pipeline optimisation
- Data analysis and performance tracking
- UX/UI for landing pages and lead forms
This is also the perfect place to list your HubSpot Academy certifications. (Example: HubSpot Inbound Marketing Certification, HubSpot CMS for Marketers)
Back up your work experience
Instead of just showing what you did, explain also the impact this had.
Example:
HubSpot Marketing Manager
- Optimised HubSpot Marketing Hub and Sales Hub, reducing lead response time by 20%
- Implemented automated email sequences that increased customer retention by 25%
- Integrated HubSpot with Salesforce, improving data accuracy and contributing to the company's RevOps strategy.
Clear, concise, and no spelling mistakes!
- Use bullet points for readability
- Keep it 1-2 pages, this is a summary and you can go into more depth in the interview stage!
- Proofread! No one likes a typo, and spelling mistakes could demonstrate lack of care.
A strong HubSpot CV should showcase your skills clearly and concisely. Don’t fall into traps of over complicating your experience in lengthy paragraphs, the time will come to showcase what you can do.
Lastly, make sure you demonstrate what you did and what it achieved. Your CV is about you, directly showcase your impact!